America's Favorite Pizza Chain, Mexican Brand & More Revealed in Latest Harris Poll
May 19, 2017
Published May 18, 2017 at 8:24 AM | Updated at 9:10 AM EDT on May 19, 2017
Five Guys dethrones In-N-Out Burger, Starbucks narrowly defeats Dunkin' Donuts and more trends revealed in Harris Poll's latest EquiTrend Study on brand health longevity. This year, more than 100,000 U.S. consumers assessed more than 4,000 brands (including 90 restaurant brands) across more than 450 categories. Click here for details on the methodology and scroll through the photos to see the top brands in eight major categories.