Ida Siegal is a breaking news and general assignment reporter for NBC 4 New York. She can be seen on weekday newscasts, starting at 4 pm and Sunday evenings, starting at 6 pm.
Siegal joined the NBC New York team in 2003 and has spent the majority of her career telling stories in the Tri-State area. She has braved hurricanes and blizzards, covered heart breaking fires and accidents, and smiles through countless feature stories shining a light on the best of the human spirit.
In 2012 she was part of the Emmy award winning team covering Superstorm Sandy. She has also covered the shooting at Sandy Hook Elementary School, the fatal Metro North Crash in Riverdale and the 2016 presidential election.
Siegal is also a children’s book author. In 2015 she published her first chapter book series with Scholastic, “Emma Is On The Air.” It is the story of an intrepid reporter, who at 8 years old is solving mysteries at school and broadcasting her news reports to all her friends. Siegal was inspired to write the series by all the curious children she meets in the community who want to know what it’s like to be a reporter.
Before working at NBC New York, Siegal was a reporter and anchor at News 12 The Bronx. She graduated Magna Cum Laude from the Newhouse School of Public Communications at Syracuse University with a double major in Broadcast Journalism and Public Policy. While attending Syracuse University, Siegal lived in Hong Kong where she interned at NBC Asia.
A life-long New Yorker who grew up in the West Village, Siegal is now a proud Bronxite where she and her husband are raising two children and a cat.
The Latest
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Ex-con and activist indicted for murder after killing NYC man, hiding body parts in freezer: DA
An ex-con who previously boasted about turning his life around, appearing on shows and even Joe Rogan’s podcast, was indicted on murder and other charges in connection with the deadly shooting of a man in the Bronx, then dismembering the victim and hiding the chopped-up remains in his freezer, according to the district attorney.
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Biden, Obama, Clinton in NYC: Street closures, traffic impacts and more to know
It’s expected to be a dramatic show of force from Democrats as they look to secure a second term in the White House for President Joe Biden — but expect that show to have major impacts to your commute in midtown Manhattan.
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8-year-old killed, brother hurt after truck hits them in Queens crosswalk: Police
An 8-year-old boy was killed and another young child was hospitalized after they were struck by a vehicle at a Queens intersection, police said.
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Ex-con-turned-activist charged after headless torso found in NYC home: Sources
A criminal justice advocate who boasted about turning his life around after getting out of prison — making appearances on shows and Joe Rogan’s podcast — was arrested on murder charges Thursday, accused in a brutal killing that stunned a Bronx neighborhood.
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1 dead, 5 hurt in shooting at Bronx subway station after fight breaks out on train: NYPD
Six teens were shot at a Bronx subway station after a fight broke out on a train and spilled out onto the platform, according to law enforcement sources.
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NYPD officer suffers broken arm, leg after struck by car fleeing Upper East Side robbery
An NYPD officer was badly hurt after being struck by a car in Manhattan as it was attempting to flee from a nearby clothing store robbery, according to police.
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Father charged in Brooklyn fire that left his three young children badly hurt: Police
A father was arrested after his three young children suffered critical injuries in a raging Brooklyn apartment fire when they were left home alone, according to police.
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NYC congestion pricing: Will some drivers get exemptions? Advisory board weighs in
As the controversy regarding congestion pricing in New York City heightens, with the planned implementation less than a year away, drivers continue to debate: Who should pay, and how much?
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Negasi Zuberi, who allegedly held woman captive in cinderblock cell, has ties to NY, NJ
The FBI is asking the public for help after the agency said an abducted woman escaped from a cinder block cell inside an Oregon home — and they are looking for more possible victims in places the suspect used to live, including in the tri-state.
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Wild video shows alleged drunk driver go on wrong-way rampage on Brooklyn street
A man in Brooklyn was arrested after hitting about 15 parked cars while speeding the wrong way down a Brooklyn street, police said, and the dangerous moments were caught on video.
