When it comes to royal outings, Kate Middleton typically reaches for UK-based designers like Amanda Wakeley, Erdem, Matthew Williamson or, most famously, Alexander McQueen.
So it was a delightful surprise when the Duchess stepped out for an event at Goldsmiths' Hall in an indigo tweed skirt suit by New York-based designer Rebecca Taylor.
Like Michelle Obama, Middleton has become a dream client for brands, since an outfit worn by the Duchess often offers both an instant boost in global brand recognition, as well as a significant uptick in sales.
"It's something I have always wanted to do ever since she got engaged to William," Taylor told us. "She always looks polished, chic, and feminine."
Unsurprisingly, the response has been overwhelming from a retail perspective. "I saw some articles that said the jacket sold out in thirty minutes," says Taylor. "It's really amazing!"
Asked if customers will be able to get their hands on the suit again (it had already been marked down for spring sale by the time Middleton sported the look), Taylor reassures that it will go back into production, and is already "available for pre-order on our website."
Considering the fervor around the look, we'd suggest snapping up the look quickly before it sells out again.