In case you were wondering why a designer is bothered when a company rips off their designs, take the example of this ring from Dior Joaillerie.
On their website, they have a pretty cool video showing the four month process to craft one of their rings.
So when Fred Flare puts up their Crystal Flowerette Ring (which we imagine didn't take quite so long to manufacture), they're stealing Dior's creativity without ever having worked through the creative process.
Yet again, this isn't to say that we don't wear and love mass-produced pieces. Of course we do. We just try to avoid the exact replicas.
--AMANDA JEAN BOYLE
Related: Creativity - Company - Christian Dior - Social Sciences - Psychology
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