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MAC Giving Away Free Lipsticks on National Lipstick Day

One of the world's most popular makeup brands is giving away free lipsticks in celebration of National Lipstick Day on Saturday. 

MAC Cosmetics will give away a full-size lipstick -- valued at about $17 -- to anyone who gets to one of its stores or retailers on July 29, the company announced in a series of tweets Friday.

And there's no catch. Customers don't need to make a purchase to score a free tube and customers can choose whatever color they want.

The offer is exclusive to participating U.S. stores and MAC counters across America. Contact your local MAC store to inquire about participation in your area.

However, supplies are limited and, according to MAC, lines are likely to be long early in the day. 

Another popular brand for lipstick lovers, Kat Von D, is offerings its own #NationalLipstickDay deal: its normally $21 Studded Kiss lipsticks will be priced at $15 on its website, and a free mini Everlasting Liquid Lipstick will also be thrown in with promo code LIPSTICK, according to Allure

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