Luella, The Magazine?

Jourdan Dunn in Luella

Here's a fun rumor coming in from London:

Luella the movie already exists, but now Luella Bartley is making some sort of magazine.

The coolest designer we know is casting Bright Young Things in downtown New York for various editorial photo shoots, to be done on location at rich kids' Manhattan apartments.

A former Teen Vogue employee is styling, and that's really all we know, because London is five hours ahead of us and they haven't emailed us back yet.

But as long as we're on the subject:

Jourdan Dunn on the cover!!! Please?

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