Brooklyn Fare Launching Today


We told you about it last October and now it's really happening: Brooklyn Fare, the new gourmet market in the ground floor of 200 Schermerhorn Street, opened earlier this morning today. We haven't made it by yet, but a reader who popped in for a croissant already emailed us with a report:

They did a particularly nice job in the café area, with walnut (I think) cabinetry, stone countertops, and brushed metal stools. The breakfast pastries looked great. Most of the rest of the market was pretty standard supermarket stuff (plenty of organic, but not dominated by super high end or “gourmet” brands), although the meat/deli/prepared food sections weren’t fully stocked yet. They did a nice job of carrying through their cute branding onto everything: grocery bags, coffee cups, napkins, etc.

As we understand it, the new spot will have a range of fresh breads, cheeses, fruits and vegetables as well as tons of prepared foods from chef Cesar Ramirez. Send us your reports from the field! GMAP

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