Subway's First Commercial Car is Kind of Boring - NBC New York

Subway's First Commercial Car is Kind of Boring

    processing...

    NEWSLETTERS

    Subway's First Commercial Car is Kind of Boring

    As mentioned this morning, the first fully-wrapped (in ads, that is) New York City subway car made its debut at Grand Central today, a promotion for the History Channel's series "Cities of the Underworld." Eh, not as obnoxious as it could've been, which might actually be a bad thing (hey, if you're doing to do it, then do it). But whatevs, as long as those vital new signs get paid for.
    · MTA Explores Innovative Advertising Platforms to Increase Revenue [MTA]

    For more stories from Curbed, go to curbed.com.