Casey Anthony Could Cash in on Notoriety - NBC New York

Casey Anthony Could Cash in on Notoriety



    Casey Anthony Could Cash in on Notoriety
    Casey Anthony sits in the courtroom before a sentencing hearing in Orlando, Fla. on Thursday, July 7, 2011. Anthony was acquitted of killing her daughter, Caylee, but faces four charges of lying to police officials. (AP Photo/Joe Burbank, Pool)

    When Casey Anthony walks out of jail a free woman this month, experts and media industry officials in New York say a whole new set of doors will open for her.

    Anthony was thrust into the national spotlight when she became known as a woman accused of murdering her little girl, Caylee. Her acquittal has been compared to that of O.J. Simpson’s, and although her brand of fame is notoriety, in America, that sells.

    “Think of everyone who says they can’t stand Snooki or the Jersey Shore cast,” said branding strategist Adam Hanft.  “I think the curiosity for Casey Anthony is so potent that people will want to see more of her and know more about her, once they are able to get over their anger.”

    There are reports that there is already a bidding war for her story. At Thrillerfest, a thriller writers convention in Midtown, NBC New York asked writers if they would put her story to paper.

    Acquittal Could Mean Pay Day For Casey Anthony

    [NY] Acquittal Could Mean Pay Day For Casey Anthony
    Now that the verdict is in, everyone is wondering- what?s next for Casey Anthony? Will it be a tell-all book? Or maybe a movie of the week? There?s a debate over just how much the now acquitted Orlando woman can get for selling her experience. Many, however, are vehemently against Anthony making any money from this tragedy. More than half a million people have become fans of an anti-Casey Facebook page. Pei-Sze Cheng brings us more on the story.
    (Published Thursday, July 7, 2011)

    Douglas Preston, a non-fiction writer who has written several books about unsolved cases, said he finds the story fascinating.

    "What it says about the criminal justice system, the mind of a depraved human being, it's very interesting to me," he said.

    Even if Anthony decided to tell the world what happened to her daughter, she could do so with immunity. Attorneys say even with a confession, she cannot be prosecuted because it would violate the double jeopardy law.

    Not that everyone is ready for a memoir.  More than half a million people have already signed up for an Casey Anthony Facebook “hate” page and not all New Yorkers are willing to support her.

    “I think she killed her daughter and I wouldn't waste my money on someone who committed a crime," said Cathy Kersh, of Kew Gardens.

    Garth Burton, of Washington Heights, disagreed.  “It was a pretty interesting case, I might be interested in hearing her side of it."