Counter Intelligence - NBC New York

Counter Intelligence

Read this and you'll look smart and have something to talk about...



    Counter Intelligence

    Read this and you'll look smart. You don't have to be intelligent to impress people -- you just have to fake it. Here's a daily list of fascinating articles that will wow your friends, surprise your co-workers and make you seem sharp at a cocktail party or over the lunch counter....

    • Colombia has decided to re-brand itself after years of violence and corruption and has sought out the help of a marketing consultant to help in that endeavor. The country has adopted the slogan "Colombia is passion" for starters.
    • Ill-timed, definitely, but impressive nonetheless. Europe's biggest mall is slated to open this week, boasting 265 shops, 50 restaurants, 4,500 parking spaces and charging docks for electric cars.
    • Boeing is anticipating approval of biofuel use in its aircrafts within the next three to five years.
    • A department store in Mexico is rolling out new virtual fitting rooms -- 3D body scanners that provide exact measurements for customers.
    • It took five months for Pepsi to revamp its logo. The cost of designing a new logo may run about $1 million but the real cost -- of changing all the trucks, vending machines stadium signage, etc -- could run into hundreds of millions.
    • Corporate morale in Germany fell to its lowest level since May 2003 during the month of October.