Not Your Father's Cadillac - NBC New York

Not Your Father's Cadillac



    Not Your Father's Cadillac
    The 2010 Cadillac CTS Sport Wagon was among the fleet of cars unveiled at Martin Cadillac's launch party, held at Tribeca-based Classic Car Club on Wednesday, August 5.

    The recession may have slowed the auto industry, but car enthusiasts were in (cruise) control at the Classic Car Club Wednesday night as tri-state area dealer Martin Cadillacunveiled the luxury marque's latest fleet of vehicles. Earlier this year, Martin Cadillac, which has sales centers in Yonkers and Englewood Cliffs, NJ, formed a partnership with the Tribeca-based private car club, which allows members to rent rare, luxury and vintage vehicles.

    The spotlight was on Cadillac's latest models, like the 2010 SRX Crossover, a sleek update to the brand's award-winning SUV, and the CTS Sport Wagon, a spacious sedanthat turned more than a few heads.

    "[The CTS] is going to reinvent the station wagon, said Bronx native Donna Kelly, who said the event made her more interested in luxury vehicles.  "It's not just a family car."

    While Cadillac's newest models were the stars of the night, the cars were temporarily upstaged by celebrity guests, rappers Fat Joe and Diddy, who happily posed for pictures with fans. Perpetually disrobed mayoral hopeful, Naked Cowboy also made an appearance.

    As a fashionable crowd mingled over Ciroc-infused cocktails, DJ Suss One spun energetic tunes to match Cadillac's powerful V6 engines.  The crowd reflected the need for Cadillac's highly-revamped vehicles, according to Martin Cadillac CEO Timothy Martin.

    "Cadillac has become more hip, more into the youth of New York City," said Martin. "It's not your father's Cadillac anymore.