Newspapers Taste Great, Less Filling

An ink manufacturer thinks newspapers should try to appeal to readers' taste buds, too.

New Jersey-based US Ink is encouraging papers to include a new product called Taste It Notes that's designed to add flavor to the news.

Taste It Notes are dissolvable strips that work a bit like some breath fresheners and medications. They're sealed inside hygienic pouches.

The company said they could be paired with ads for food to give consumers a taste of the products. US Ink thinks it could be a boon for newspapers at a time when they're losing ground to online news sources.

"The physical delivery of the newspaper is awesome," US Ink Marketing Manager Todd Wheeler
said in an interview with North "And in some senses, it hasn't been exploited."
The flavor strips were introduced two weeks ago by Bala Cynwyd, Pa.-based First Flavor.

Copyright AP - Associated Press
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