Style Icon Iris Apfel to Launch Jewelry Line with HSN

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Venerable accessories maven Iris Apfel—who has, surprisingly, never designed her own before—will debut the Rara Avis jewelry collection today on HSN.

Behind her signature oversized-round sunglasses, Apfel has become an NYC fashion-world stalwart, explaining her aesthetic to WWD:

“I have amassed an enormous collection of bags, belts, bangles and beads without which I would be lost. One can change the entire look of an outfit by substituting one accessory for another. I love objects from different worlds, different eras, combined my way. Never uptight, achieving — hopefully — a kind of throwaway chic.”

It's that kind of "throwaway chic" Apfel seeks to bring to HSN, a retailer that some may consider to be an unexpected choice for the stylish New Yorker's inaugural jewelry line. However, she told WWD that the network "has a proven track record to reproduce museum-quality jewelry and accessories at an affordable price, which allows me to bring my passion for the stylishly off-beat to the general public."

The 13-piece line of necklaces, bracelets and brooches retails between $20-$180 and debuts today on HSN.

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