From Rodarte to Heritage Trends: Highlights From Pitti Immagine’s Trade Show

A look at the events, launches and trends that came out of Pitti Immagine, Italy's biannual trade show in Florence.

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Courtesy of Pitti Uomo
The biannual men's tradeshow Pitti Immagine Uomo, which takes place in Florence showcased 995 brands in a 59,000 meter space with over 32,000 visitors attending this season.
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Courtesy of Pitti
Band of Outsiders was this season's Pitti Guest Designer. Designer Scott Sternberg showed Band of Outsiders Spring 2012 collection (the men's collection) as well as Boy's 2011/2012 resort collection (the women's collection) at a former cigar factory, staging a dance number inspired by the musical West Side Story.
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To highlight several of the menswear brands at the fair including Brunello Cucinelli and Church's curator Olivier Saillard staged a performance art piece "Dress Like a Man" where female models twisted and reshaped menswear pieces into body conscious skirts, jackets and dresses.
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Yoox.com and Vivienne Westwood launched a new accessories collection, which is made entirely in Africa of recycled materials.
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Courtesy of Pitti
The fair, in conjunction with Altaroma and L'Uomo Vogue sponsors a competition, Who is On Next?, dedicated to honoring Italian or Italy-based new talents in men's fashion. This season Andrea Pompilio (pictured) and Emiliano Rinaldi walked away with prizes.
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Rodarte debuted a special collection at Pitti Immagine this season -- 11 pieces featuring over 30,000 Swarovski crystals. The collection was quickly bought by LACMA in Los Angeles.
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There was performance art throughout the trade show. A trapeze artist for instance lifted by balloons kicked off the fair.
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Tommy Hilfiger and GH Bass debuted a capsule collection for both men and women.
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Pringle of Scotland unveiled its Archive Project, done in collaboration with Central Saint Martins College of Art and Design featuring iconic images from its storied history.
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DOUBLE BREASTED JACKET The double breasted jacket was one of the big trends to come out of Pitti, including this version from Brunello Cucinelli.
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HERITAGE Ties at Stefano Ricci are being made by Antico Setificio Fiorentino, a silk weave manufacturer founded in 1786.
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HERITAGE Pocket squares are having a resurgence, including this version from Woolrich Woolen Mills. Brunello Cucinelli also debuted a pocket square holder.
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THE NEW SHOE Harrys of London Chukka boot was a standout shoe at the fair.
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THE NEW SHOE Fratelli Rossetti is experimenting with color this season -- thanks in part to Orange County based George Esquivel who is helping the Italian label to update itself.
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COBALT L.B.M. 1911 is jumping on one of the hottest trends to come out of Pitti Uomo -- cobalt blue.
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COBALT Isaia featured cobalt blue too -- with this double breasted checkered jacket.
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AMERICANA With a slight nod to Americana backpacks popped up at Pitti Uomo including this version from Penfield Trailwear.
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AMERICANA Lots of designers are showing sweatshirts this season from Jack Spade to Sundek (pictured) whose versions are surf inspired.
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RAINBOW BRIGHTS It was rainbow bright sports jackets at Oxxford Clothes.
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RAINBOW BRIGHTS Brooks Brothers Black Fleece also went with bright colors -- taking inspiration from Jil Sander's spring 2011 women's collection.
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