Top Commercial Nerds: In Uncertain Times, Accurate Stats Become a Most Valuable Currency

If commercial real estate brokerages were high schools, brokers would be basketball players, and researchers, the cerebral folks who turn data into decipherable macroeconomic pictures, would be enthusiastic members of the math club.

“We’re nerds and we love it,” said the amiable Ken McCarthy, managing director of New York research for Cushman & Wakefield.

Call it revenge of the nerds, but economic upheavals have a way of upending social orders, and commercial...

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