Model Jamie Burke wrote the new campaign anthem for the ads for the recently relaunched CK One fragrance.
The TV spots premiered this week, but the marketing blitz also includes a print campaign shot by Steven Meisel and starring two of our favorite girls, Coco Rocha and Sessilee Lopez.
We have some behind-the-scenes images of Jamie in the studio and Coco and Sessilee on set. See what models do when they're not posing (but kind of are, anyway), in the slideshow.
