Hanes is Sending a High Schooler to Everest

We have a love/hate relationship with our high school years, but then again, like some student from North Carolina, we didn't get to represent Hanes as a brand ambassador on a three-week excursion to Kathmandu and up to Mount Everest with a climbing team.

Yes, it's true, Hanesbrand Expeditions will send one to-be-determined teenager from Carver High School in Winston-Salem (with a school chaperone and parent/guardian, of course) to explore the base camp at Everest and Nepal's capital city in a cultural expedition with the earnest aim to educate young people on how to achieve their goals. Best of all, th e entire journey will be documented on the Hanesbrand Expeditions site, Climbwithus.com

Alas, there are no plans yet to send anyone to Paris Fashion Week or to work for Isabel Marant for a year -- these would, of course, be our goals. We'll be interested to see how the project will play out for the Hanes brand -- we can only imagine the student will be wearing plenty of Hanes brand products under all his snow gear.

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