Last year's rather girly, aka floral, House of Holland show was punctuated by a few pairs of jeans here and there - a small price to pay for massive amounts of Levi's money.
This season, DKNY will benefit from the denim dollars, too.
Donna's collaborating with Levi's on three styles of jeans: a skinny, a boyfriend and a wide-leg. They land in stores (Neiman Marcus, Bloomingdale’s, Lord & Taylor and Macy's) in just a few weeks and will set you back a not-so-recession friendly $225.
They say the move's for DKNY's 20th birthday - DKNY launched with jeans in 1989 and Levi's is the international word for jeans - but heaps of money can't hurt either.
Meanwhile, in other Donna news, the designer's finally agreed to do away with fur.
And to think, all it took was plastering Manhattan with graphic images of bloody bunnies.
