Having entered the fashion industry in the '80s as a model, Gail Elliott has spent 20 years knowing how to look good -- a skill she's successfully infused into Little Joe. Her designs aren't tricky to get right, but rather blend toss-on-and-go with most-killer-outfit-at-the-party just like that.
The brand's dresses, tops, jackets and separates run the gamut from smartly tailored investment piece trench for $495 to flowy tops and minidresses regularly priced up to $500, but dipping as low as $40 on sale -- oh, and one particularly to-die-for reversible sheepskin and fur vest that's the steepest piece at $895. Besides a sweet sign-off on the site (she writes, "XOXO, Gail"), there's also free shipping offered on full-price items.
Check out the amazing deals to be found at the Little Joe e-shop and while you're there, browse Elliott's blog for eye candy from runway videos to archive photos of the fashion world of yore.