Ralph Lauren to Shutter Rugby Label - NBC New York
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Ralph Lauren to Shutter Rugby Label



    This February, Ralph Lauren will shutter its sporty tween label, Rugby—best known for its preppy-chic take on boarding school garb—eight years after the brand's launch. 

    All standalone stores, including the New York flagships on University Place and Bleecker Street, are slated to close their doors later this winter, as well as the brand's e-commerce shop, Rugby.com.

    The news drops after a difficult year for Ralph Lauren, which reported significant declines in growth as well as dwindling traffic in some of its key tourist locations in Korea and Japan.

    The implications for Lauren's other brands—like its lower-priced teen label, Denim & Supply—aren't yet clear. One thing that's certain, though, is that the world will mourn the loss of Rugby's skull-embroidered ties.