Milly Boutique Coming to Madison Avenue - NBC New York
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Milly Boutique Coming to Madison Avenue



    Adding to Madison Avenue's expanding retail scene, Milly will open a 1,900-square-foot shop between 72nd and 73rd streets, in early 2011.

    The 10 year-old label, the brainchild of NY-based designer Michelle Smith, has been a fixture in department stores like Bloomingdales and Saks Fifth Avenue, however this will be the brand's first US standalone shop. Expect plenty of Milly's signature fun and vibrant, feminine apparel and jewelry, as well as some new additions: handbags and small leather goods.