One of the surest signs that the fashion industry is shaking off the recession is the recently reported increase in magazine ad page sales—an inspiring harbinger for editors and their publishers, especially given the infallible rise of digital media.
According to the Media Industry Newsletter (via Cutline), 99 out of approximately 150 top magazines saw an increases in ad page sales over the last year compared to only 10 in 2009. And fashion glossies are leading the charge, with Vogue adding on 320 ad pages, followed by Harper's Bazaar with 269 and Elle with 190. Marie-Claire, InStyle and StyleWatch also reported boosts.
Great news for the magazine industry, though perhaps not so awesome for anyone who hates flipping through all those pages to get to the stories.