Steve Madden Signs on to do Shoes for Olsenboye

Steve Madden sure is busy these days.  The sometimes embattled shoemaker recently announced plans for apparel and now, we've learned the company has just been licensed to design shoes for the new J.C. Penney exclusive line by the Olsen twins, Olsenboye.

From the party surrounding the Olsenboye treat truck in Union Square last week, the shoes looked to already be one of the highlights of the lower priced juniors line.  Now, with Steve Madden at the footwear helm, things should continue to look rosy.  We're hoping for typically on-trend styles at an even better price than the shoes already go for - that can't be too hard, now, can it?

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