Global Outage Shuts Down Apple's iTunes, App Stores

Apple's widely used iTunes and app stores suffered a rare breakdown Wednesday, frustrating millions of music lovers and mobile device owners around the world.

The iPhone and iPad maker confirmed the outages in a post on its status notification page without providing any cause for the problem as of 1 p.m. ET. By then, the both the iTunes and app stores had been inaccessible for several hours to the exasperation of Apple users venting on social media and various online forums.

"We apologize to our customers experiencing problems with iTunes and other services this morning. The cause was an internal DNS error at Apple," Apple said in a statement to CNBC. "We're working to make all of the services available to customers as soon as possible, and we thank everyone for their patience."

Besides the iTunes and mobile app stores, Apple's online book store and app store for its Mac computers weren't working either.

The disruption affects some of the world's most widely used — and most profitable services.

About 800 million accounts with credit cards linked to them have been set up on Apple's iTunes store since it opened in 2003 to sell digital music for the company's iPods.

More than 75 billion apps have been downloaded from the store that Apple opened in 2008 for the iPhone and, later, the iPad. Many of those apps charge a fee, or generate revenue from purchases of other services while people are using the program.

Last year, Apple's revenue from its iTunes, app, iBook, Mac app stores and other services totaled $18.5 billion, or an average of $50 million per day. That's still a small fraction of Apple's total revenue of $200 billion during that period.

The outages also will cut into the sale mobile app developers who keep most of the revenue from the programs sold in the app store. Last year alone, Apple distributed $10 billion to mobile app developers, an average of about $27 million per day.

The global outage comes two day after Apple unveiled its latest technology, the Apple Watch.

Apple, based in Cupertino, California, is hoping to attract even more traffic to its app store next month when the smart watch goes on sale.

The company's stock slipped 60 cents to $123.91 in early afternoon trading Wednesday.

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