Trump Name Removed From Manhattan Condo Complex After Residents' Petition | NBC New York
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Trump Name Removed From Manhattan Condo Complex After Residents' Petition

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    NEWSLETTERS

    Gold capital letters spelling the president-elect's last name were removed from a high-rise condominium complex in Manhattan Wednesday after hundreds of people signed a petition to have the building drop the moniker. (Published Wednesday, Nov. 16, 2016)

    What to Know

    • The name change came after a petition by three residents to "dump Trump" from the building's facade garnered nearly 600 signatures.

    • The three buildings will use their street addresses as a name instead

    • "We are assuming a more neutral building identity that will appeal to all current and future residents," a property manager spokesman said

    Gold capital letters spelling the president-elect's last name were removed from a high-rise condominium complex in Manhattan Wednesday after hundreds of people signed a petition to have the building drop the moniker.

    Crews were seen removing the gold-blazoned name on the facade of the building near Lincoln Square formerly known as Trump Place.

    The three buildings dropped the name of President-elect Donald Trump in favor of their street addresses, 140, 160 and 180 Riverside Boulevard, a spokesman for complex manager and owner Equity Residential said Tuesday.

    "We are assuming a more neutral building identity that will appeal to all current and future residents," spokesman Marty McKenna said.

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    A spokeswoman for The Trump Organization, the company that manages Trump's business interests, said in a statement that the change is "simply the enforcement of a pre-existing agreement which has been in place for years."

    "It was mutually agreed upon," the spokeswoman said. 

    The name change came after nearly 600 people signed a Change.org petition created by three residents to have the building drop the name.

    "Our home is our most personal private space, a building we should feel proud of and happy to walk into every day... so... THE TIME HAS COME TO DUMP TRUMP," said Linda Gottlieb, Robert Tessler and Brian Dumont. 

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    The petition cited Trump's "appalling treatment of women, his history of racism, his attacks on immigrants, his mockery of the disabled, his tax avoidance (and) his outright lies" in calling for the change.

    The petition also noted that while Trump's name is on the building, he doesn't actually own the property.

    Trump Place was one of several buildings to bear the president-elect's name in Manhattan. Despite the exposure, Trump only garnered 10 percent of the popular vote in the borough. 

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