What to Know
- Lin-Manuel Miranda launched a pro-voting ad campaign featuring stars from the "Hamilton" cast Thursday
- The three PSAs will be broadcasted on major networks including CBS, NBC, and Univision
- Two of the PSAs will be in English, and one will be in Spanish
Lin-Manuel Miranda is singing his praises of the importance of voter participation in a new public service ad campaign, #Ham4Vote.
The ad campaign comprises three spots, two in english and one in spanish, all of which feature music from a song titled "Schuyler Sisters" in Hamilton Broadway production.
"Take a little time on November 8th to do your civic duty and renew your faith in the nation," Miranda raps in one PSA as he walks down a flight of stairs. "You want them to know the truth, the room where it happens is the voting booth."
Along with Miranda, the 30-second PSAs feature Hamilton cast members and will be broadcasted on major networks including CBS, NBC, and Telemundo.
#Ham4Vote was created in partnership with The MirRam group, Hamilton Uptown, and Movimiento Hispano, a Latino civic-engagement coalition that guides citizens on the voter registration process.
A pro-voting video featuring Miranda and notable political guests including Senator Elizabeth Warren, Speaker of the U.S. House of Representatives Paul Ryan and President Barack Obama was released by "The Tonight Show" Wednesday.
Local
The "Hamilton" creator has strengthened his political footprint in recent months. He endorsed Hillary Clinton for president in July and introduced her as "the 45th president of the United States" during a fundraising performance of "Hamilton" for her campaign.
