Style Icon Iris Apfel to Launch Jewelry Line with HSN

Venerable accessories maven Iris Apfel—who has, surprisingly, never designed her own before—will debut the Rara Avis jewelry collection today on HSN.

Behind her signature oversized-round sunglasses, Apfel has become an NYC fashion-world stalwart, explaining her aesthetic to WWD:

“I have amassed an enormous collection of bags, belts, bangles and beads without which I would be lost. One can change the entire look of an outfit by substituting one accessory for another. I love objects from different worlds, different eras, combined my way. Never uptight, achieving — hopefully — a kind of throwaway chic.”

It's that kind of "throwaway chic" Apfel seeks to bring to HSN, a retailer that some may consider to be an unexpected choice for the stylish New Yorker's inaugural jewelry line. However, she told WWD that the network "has a proven track record to reproduce museum-quality jewelry and accessories at an affordable price, which allows me to bring my passion for the stylishly off-beat to the general public."

The 13-piece line of necklaces, bracelets and brooches retails between $20-$180 and debuts today on HSN.

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