Flash sale retailer Gilt Groupe may be breaking out beyond its typical designer sale routine to include its own in-house label, as WWD reports that the site may launch an eponymous collection with a well-known designer.
According to a source cited by WWD, the site has been holding secretive interviews with designers "all around town in preparation to launch its own line," which could include a lower-priced designer-collaborative line (similar to Target's GO International Collection), or simply a line that's 100-percent Gilt Groupe, but with the expertise of a talented and well-known designer behind it as a pre-launch consultant.
When we contacted a rep at Gilt about the likelihood of either, we were told, "We've not made the decision but we're looking at the possibility."
