This is a collection worth lining up for.
The buildup has been nothing less than epic, but the time has finally come: tomorrow Lanvin for H&M arrives in select stores, and we're wagering it'll be fractions of an hour before it all sells out.
Nothing's surefire in high-frenzy shopping messes like these, but Feast NY polled a few experts, including a stylist and fashion editor who coined the term "H&Maggedon," for tips and advice on making the most of the situation—and hopefully snagging your very own piece of the collection. We think approaching the sale startegically, but with a sense of humor, is definitely the way to go. [FROM FEAST NY]