In the ongoing, maybe-custody battle over Elle magazine, rumors now abound that McKinsey has talked Conde Nast into buying their fashion powerhouse, Vogue's rival rag.
Forgive us adding insult to injury with bad puns, but it's just too easy when your name rhymes with hell. But, we digress.
In the wake of McKinsey's across-the-board 25% budget cuts, which may also be laying hte foundation for such big moves as the acquisition of a new book like Elle. Insiders are speculating up a storm about whether it may come this fall.
We say, whatever works. And by "works," we mean whatever retains the highest number of talented, creative staffers and produces the best magazine.