Thread | NY
The inside line on New York fashion

Mags to the Mall: Holiday Shopping iPhone App

Email
|
Print

    NEWSLETTERS

    Apple

    Macy’s, Bon-Ton, Real Simple, Cosmopolitan, Seventeen and 10 other retailers have teamed up to create a one-stop shopping and gift guide iPhone app.  Stressed about playing Santa? There's an app for that.

    As editorial continues to evolve closer to e-tailers, the new NearbyNow shopping app continues on the wave of market layouts being available for purchase with one tap of the finger.  The app will allow users to browse and buy, reserve, or locate nearby brick & mortar stores to visit for the item. 

    More details are yet to be revealed, but there promises to be a range of goodies at varying price points, and represents the brainstorm of several entities to get creative and work hard for the money in these interesting economic.